Mondo is the source of pop culture art, producing some of the most sought after art, movie prints & posters with some of today’s best pop culture artists.
For the next couple weeks, Insight Editions will be spotlighting Mondo’s the best artwork and their collaborating artists from “the Art of Mondo,” the first and only collection of Mondo’s art. Many of their popular prints have a limited print run, and notoriously sell out within minutes, but you can have a gallery of Mondo artwork in your hands with “The Art of Mondo.” With foreword by Brad Bird, explore over 300 pages of Mondo’s most popular art to date.
Ferris Bueller’s Day Off by Jay Ryan (2006)
Mondo has always taken an “outside the box” approach to the movie viewing experience and the apple doesn’t fall far from the tree. In 2006, Mondo collaborated with an up & coming company, Netflix, to host the Netflix Rolling Roadshow. This nationwide tour screened cult classics at memorable locations from the films. In this case, ‘Ferris Bueller’s Day Off’ was screened at the Cedar Road Water Tower in Illinois, aka the “Save Ferris” water tower in the film.
Mondo approached artist, Jay Ryan, to create an alternative poster to accompany the special screening. Unlike the original poster, shining a spotlight on the charismatic, revenue-generating Ferris, Ryan chose to frame a scene that would resonate with all fans of the movie.
Ryan’s piece doesn’t just take the spotlight away from Ferris, but he indirectly focuses his piece on a supporting character, Cameron Frye. The classic scene depicted in Ryan’s poster is the climatic ending of Cameron’s father’s 1961 Ferrari Modena Spyder California reversing through a window and crashing to the forest below. This scene was not just a great choice for how memorable it is to fans, but its role in character growth.
The Ferrari Modena Spyder California is often viewed as a representation of Ferris’ easy-go-lucky lifestyle, as he convinces Cameron to let him take it on a joy ride. The symbolism of Cameron’s father’s Ferrari changes the moment it flies through the garage door. As the Ferrari breaks through the solid window of the home which Cameron was once a prisoner to and begins to descend to its inevitable destruction, Cameron overcomes his fear and anxiety.
Jay Ryan’s ‘Ferris Bueller’s Day Off’ poster is a perfect example of the alternative approach of Mondo and its collaboration with artists. Rather than having to sell a movie to movie-goers passing by a poster in the lobby a movie theater, these alternative pieces allow artists to convey their own perspective as fans.
“The Art of Mondo” includes over 300 pieces of Mondo artwork, a detailed timeline of the company, and a foreword by movie making icon, Brad Bird. “The Art of Mondo” is available for preorder now; visit Amazon, Barnes & Noble, or Insight Editions for more details.